The Story of Our 20 Years Online
20 Years of Online Sales
Our story began on October 10, 2005, with a simple yet meaningful gesture. That day, a small tasting kit of compatible capsules worth 5 euros was shipped from Lecco to a customer in Osimo, in the province of Ancona. It was an order received through eBay: a shipment that might have seemed insignificant at first glance, but which meant a great deal to us. In fact, it was our very first online coffee sale – the spark that ignited an entrepreneurial project destined to grow far beyond our initial expectations.
Even then, we were already aware that coffee would not just be a product to sell, but an experience to share. We believed – and still believe today – that the pleasure of a good cup of coffee should be accessible to everyone, with simplicity and quality.
The Birth of Tuttocialde.it
Three years later, on February 11, 2008, we decided to transform this vision into a more structured project by launching Tuttocialde.it. Our e-commerce site was created with the aim of making coffee pods and capsules compatible with the main coffee machines available online, opening the door to a rapidly growing market. From the very beginning, we wanted anyone to be able to discover and try our blends, starting from the digital world and gradually building a relationship of trust with our customers.
The Civate Headquarters and Retail Expansion
On May 20, 2011, we reached an important milestone with the inauguration of our headquarters in Civate (Lecco), where the first company outlet was also opened. This step allowed us to get even closer to people, offering them the opportunity to step directly into our world. The following year, we crossed the borders of Milan with our first store, and from there, growth in retail was fast and steady. Today, we can count on a network of over 28 stores distributed throughout Northern Italy, complementing the online channel in a parallel and synergistic path of development.
The Molteno Roastery
In the early years, we carefully selected our blends, but relied on external roasters for processing and encapsulation. Over time, however, we realized that to guarantee the quality and uniqueness we desired, we needed to take a further step forward. Thus, in 2017, we chose to internalize the entire production process by inaugurating our own roastery in Molteno. Since then, about 70% of Agostani Caffè branded products have been roasted and encapsulated directly in our facilities. This allows us to control every detail and maintain high standards – from the selection of raw materials to the final product.
Milestones Achieved
The results of this decision were not long in coming. In 2024, our online shop surpassed 3 million total shipments – a milestone that testifies to the trust and loyalty of our customers. In 2025, we will reach an even more ambitious goal: the production of 100 million capsules at the Molteno plant.
Looking to the Future
Today, we look to the future with enthusiasm and determination. We want to further grow the Caffè Agostani brand, strengthening our presence in Italy while increasingly opening up to international markets. Our priority remains unchanged: to guarantee customer satisfaction by offering a product that conveys passion, quality, and Italian tradition in every cup.
A Special Anniversary
The year 2025 represents something truly special for us: we celebrate the 20th anniversary of our first online order. To mark this milestone, from October 6 to 12 we will launch a week of special offers both on our e-commerce site and in our physical stores.
Our story began with a small package sent to a customer hundreds of kilometers away. Today, we are a consolidated company, with millions of shipments, dozens of stores, and a production that grows year after year. Yet the spirit that drives us remains the same as in that distant 2005: the will to innovate, the passion for coffee, and the belief that every cup can deliver a unique experience.